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Overview

The Internet becoming a powerful medium to facilitate sales in the Real Estate Industry, Customers increasing look towards the Internet for all their pre-purchase research. Starting form ‘Search’ for Property, to hunting for deals and even taking peer opinions, before arriving at shortlists. There are a good number of Property portals that facilitate such researches for customers.

Recommendations

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Search Engine Optimization

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Blog Marketing

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Mobile Marketing

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Social Network

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Email Marketing

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Conclusion

The Real Estate market is shifting rapidly as consumers change their buying habits. Today, a majority of consumer rely on online/ social networks to build business relationships. If people can’t find you on Social Network channels or Google, you may as well not exist. Sales professionals have to become resource providers and active marketers in order to share their knowledge and expertise.

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